Case Study

YELLOWSTONE RECOVERY

Client Profile

For over 20 years, Yellowstone Recovery has been giving its clients the support needed to conquer their addictions and live better lives. Based in Orange County, CA, Yellowstone Recovery prides itself on being a secure and confidential environment dedicated to providing lasting recovery. Across its two decades serving the community, Yellowstone Recovery has helped lead over 5,000 clients to a sober and healthier life.

The Challenge

Yellowstone Recovery needed a strategy to increase organic search rankings and expand their message of hope. Beyond driving website traffic, Yellowstone needed a content strategy to assure site visitors that they had found an addiction treatment facility that truly had their best interests at heart.

RESULTS

More Organic Search Sessions (23,408 vs. 17,267)

0 %

Increase in Search Impressions (Over 1.5 Million!)

0 %

Higher Call Volume (Google My Business)

0 %

Higher Pageviews (Select Landing Pages)

0 %

The Strategy

Our team of SEO experts crafted a strategy that would not only improve Yellowstone’s visibility and rankings in search but also made sure that Yellowstone was set up to take advantage of Google’s latest updates. We focused on three main areas to gain the greatest exposure to both national and local clients.

Search Engine Optimization

From user experience and site speed to sitemaps, mobile readiness, and linking—every technical aspect of Yellowstone’s site was optimized to make sure it could be properly crawled and indexed by Google.

Content Development Strategy

Rich content development ensured visitors would get the answers they need, in addition to added value in the eyes of Google. From service page content to blog posts to FAQs—we concentrated on a value-first content approach.

Google My Business

With Google’s focus on providing the best match for local search, having every aspect of Yellowstone’s GMB profile optimized made certain their local clients would get the attention they deserve.

Driving Success in 2025

Lifecycle Marketing

+19% Organic Sessions
+84% Keyword Ranking Gains
+124% Organic Shopping Sessions

CRO Gains

A/B Tests on Design Forms & Product Cards
Mobile UX Upgrades & Interactive Blocks
Increased Leads and Sales Conversions

Lifecycle Marketing

+22.5% Lead Growth via Google Ads
24x ROAS via Pinterest Ads
+66% Greater CTR via Meta Ads

Email & SMS Highlights

+320% Total Revenue Lift
53% Campaign Open Rates
+360% Campaign Flow Engagement

A HELPING HAND

Our ongoing SEO campaign for Yellowstone Recovery continues to produce increased site traffic and a growing class of sober alumni. In an industry like addiction recovery we are acutely aware that our content strategies for Yellowstone go beyond site rankings. Our continued partnership is a humbling reminder that not only are we able to help this not-for-profit treatment center but that we get to be a small part of helping those in need change their lives.

Our Strategy

National Positions implemented their full suite of local digital services including technical SEO, content creation and optimization, citation building, Google My Business profile creation, optimization and management. The team implemented local and reviews schema while at the same time working to optimize the internal linking structure. The campaign also included mobile usability improvement, link building and load speed optimization.

Our Results

In just a few months the rankings for both Cupertino iPhone repair in Cupertino and San Francisco shot up. Both locations results were now in the top three positions in the maps. The company also saw exposure on the first page for all of their major keywords. Organic traffic increased by 25.4% while bounce rate decreased by 18%. This resulted in significantly higher foot traffic to both stores. Increased business resulted in increased revenue and improved overall business performance.

Your Custom Strategy Is Waiting

Let’s build a strategy customized for your brand, your market, and your goals.