Case Study

SUPERIOR CAR WASH

Who Is Superior Car Wash Supply?

Superior Car Wash Supply is one of the nation’s leading wholesale providers of quality vehicle cleaning supplies. Established in 1991, SCWS has over a 30-year track record of providing a robust array of car wash supplies and services—with the best prices online.

The Ecommerce Challenge

Providing a wide range of vending services, car wash supplies, car wash parts, and air fresheners, SCWS was ready to expand their ecommerce reach. After understanding Superior Car Wash Supply’s goals, our experts worked to build a fresh approach for ecommerce success.

With an omnichannel marketing strategy including Amazon, social media, video, and SEO services, we were ready to hit the gas and help Superior Car Wash Supply reach new levels of success!

KEY RESULTS

Greater Sales Conversion (Amazon Sales)

0 %

More Social Engagement (Instagram)

0 %

on Google (Organic Search)

Top 0

Organic Google Impressions

0 k

The Strategic Approach

Amazon Ecommerce

Our experts went to work optimizing every aspect of Superior Car Wash Supply’s Amazon product listings, including image, description, feature, and keyword optimization. We also moved our client’s listings from FBM to FBA.

Search Engine Optimization

We chose a robust SEO campaign designed to increase brand exposure via organic search. With a combination of ecommerce product distribution and onsite content marketing, we continue to see exposure grow, including over one hundred top 5 rankings on Google.

YouTube Marketing

Through diligent targeting and testing, Superior Car Wash Supply’s YouTube content is visually showcasing not only the brand’s name but the quality they provide to their dedicated customers.

Social Media

Not to be outdone, our best-in-class social media team went to work developing an all-new organic social campaign, leveraging Instagram Reels content, and so far gaining north of 15k views, all while driving a new audience to our client’s product line on Amazon!

Driving Success in 2025

Lifecycle Marketing

+19% Organic Sessions
+84% Keyword Ranking Gains
+124% Organic Shopping Sessions

CRO Gains

A/B Tests on Design Forms & Product Cards
Mobile UX Upgrades & Interactive Blocks
Increased Leads and Sales Conversions

Lifecycle Marketing

+22.5% Lead Growth via Google Ads
24x ROAS via Pinterest Ads
+66% Greater CTR via Meta Ads

Email & SMS Highlights

+320% Total Revenue Lift
53% Campaign Open Rates
+360% Campaign Flow Engagement

Driving Next-Level ROI!

We are well on our way to delivering the most profitable year yet for Superior Car Wash Supply—and we are just getting started. We continue to test and refine our campaigns and overall strategic approach to not only meet but surpass our client’s goals.

Where will these strategies lead next? Stay tuned to find out!

And if you are ready to see what our team of ecommerce experts can do for your business online, drop us a line via our contact us page for a complimentary strategy session with our team! Remember—success starts with strategy.

Our Strategy

National Positions implemented their full suite of local digital services including technical SEO, content creation and optimization, citation building, Google My Business profile creation, optimization and management. The team implemented local and reviews schema while at the same time working to optimize the internal linking structure. The campaign also included mobile usability improvement, link building and load speed optimization.

Our Results

In just a few months the rankings for both Cupertino iPhone repair in Cupertino and San Francisco shot up. Both locations results were now in the top three positions in the maps. The company also saw exposure on the first page for all of their major keywords. Organic traffic increased by 25.4% while bounce rate decreased by 18%. This resulted in significantly higher foot traffic to both stores. Increased business resulted in increased revenue and improved overall business performance.

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